Jobs,

Performance Marketing Manager/PPC Expert

Zenplus

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No of Vacancy

Location

Mumbai

Experience

3-6 Year

Industry

Hospitals/Healthcare/Diagnostics

Category

Marketing & Communications

Role

Other

Skills

Ppc Campaigns,Campaign Planning,Advertising Campaigns,SEM

Education

Any graduate

Stream

Communication

Job Type

Full Time

Posted On

18-Apr-2025

Updated Ony

18-Apr-2025

Job Description

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<body>About Zenplus Pvt Ltd:
<p>Zenplus is a fast-growing company in the healthcare space, committed to delivering innovative products and services that positively impact lives. We're looking for a results-driven <strong>PerformanceMarketingManager</strong> / <strong>PPCExpert</strong> to join our dynamic marketing team.<br />
If you're passionate about data, digital advertising, and driving measurable results, we want to hear from you!<br />
<br />
Key Responsibilities:<br />
<strong>Develop Performance Marketing Strategies</strong></p>

<ul>
	<li>Plan, execute, and optimize data-backed marketing campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, Programmatic, and more.</li>
	<li>Drive lead generation, customer acquisition, and online sales.</li>
</ul>

<p><br />
<strong>Campaign Management & Optimization</strong></p>

<ul>
	<li>Oversee all aspects of campaign execution: ad copy, bidding, targeting, landing pages, and creatives.</li>
	<li>Continuously test and improve performance to boost ROI.</li>
</ul>

<p><br />
<strong>Budget Management</strong></p>

<ul>
	<li>Strategically allocate and manage marketing budgets.</li>
	<li>Monitor performance metrics and adjust spend for maximum impact.</li>
</ul>

<p><br />
<strong>Analytics & Reporting</strong></p>

<ul>
	<li>Track and report on KPIs like CPC, CPA, ROI, and conversion rates.</li>
	<li>Deliver insights and recommendations to leadership for ongoing improvements.</li>
</ul>

<p><br />
<strong>Cross-Functional Collaboration</strong></p>

<ul>
	<li>Work with design, content, and sales teams to ensure campaign consistency and alignment with business goals.</li>
</ul>

<p><br />
<strong>Market & Competitor Research</strong></p>

<ul>
	<li>Keep up with digital marketing trends, tools, and competitor activity to refine strategies.</li>
</ul>

<p><br />
<strong>Tools & Platforms You'll Use</strong><br />
<strong>Google Ads, Facebook Ads Manager, LinkedIn Ads, Google Analytics, HubSpot, CRM systems, automation tools.</strong><br />
<br />
<strong>What Were Looking For:</strong></p>

<ul>
	<li>35 years of hands-on experience in performance marketing.</li>
	<li>Strong track record of running paid campaigns across multiple digital platforms.</li>
	<li>Analytical mindset, attention to detail, and data fluency.</li>
	<li>Proactive, innovative, and result-oriented.</li>
</ul>
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Performance Marketing Manager/PPC Expert

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Performance Marketing Manager/PPC Expert